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Greater Portland/Vancouver
Monthly Marketing Update
- October 2020

It’s October? What? How?
Case Management Week is October 11th. Our team is very excited to have been able to coordinate with so many providers in the community this month, to support hospital case managers. We are working with 135+ providers to deliver gift bags to more than 1400 case managers at 40 different hospitals. During COVID we have had to reschedule so many face-to-face opportunities and it forced our team to be more creative on how to better serve our sponsors and the referral sources we work with. Case Management Week is one example of how we have “found a way” to bring our community resources together. In addition to the gift bags, our team also facilitated and scheduled 40 different hospital lunches/breakfasts to serve almost 1200 case managers meals at participating hospitals. It is amazing what we are able to accomplish when we all work together to serve our communities.

During the wildfires last month, many volunteers shared Retirement Connection Guides and Care Availability with displaced families to help as a much needed resource. Retirement Connection is more than a print guide. We email you this newsletter each month to keep you up to date; post community events, coordinate resource fairs; facilitate introductions; post when there are job changes among providers; now we also post real time availability online; and so much more. As you plan your 2021 budgets, I hope you see the value we bring and want to support Retirement Connection in your community.


Network Meetings - Portland


Please continue to check our website for meeting and event updates! We are updating our website multiple times a day trying to help notify our contacts of cancellations and rescheduled meetings.

8 AM
Metropolitan Senior Network
Online Meeting
Speaker: Patrick Lyons
Topic: Living a Wreckless Life of Purpose
Join Zoom Meeting-
Meeting ID: 899 1034 9260
Passcode: 179353



OCT 13
3 PM
East County Marketing Exchange
Online Meeting
Topic: 3rd Annual Day of the Dead Event
Join Zoom Meeting-



OCT 15
3 PM
Westside Referral Network
Online Meeting
Join Zoom Meeting-
Meeting ID: 914 5163 0423
Passcode: 698878



OCT 26
3 PM
SPIN – Portland
Online Meeting
Join Zoom Meeting-


Network Meetings - Vancouver


OCT 16
9 AM
Senior Service Network (SSN-Clark)
Online Meeting
Topic: Resilience In The Face of Adversity- Which Superhero to you identify with?
Speaker: Steven Fulmer
Join us on Zoom-


Upcoming Hospital Case Manager Fairs


All 2020 CEU Events have been postponed until 2021. Please check our CEU Page for updates.


Marketing Update


11:30 AM
Planning for Long Term Care


Last month's analytics show:

  • 4,421 Site visitors (19.68% increase)
  • 1,964 New visitors (18.57% increase)
  • The average time on the site increased by 49.38% to 5.46 minutes.
  • Bounce rate decreased by 2.17% to industry best standard of 24%
  • 27,857 pages viewed! (34.65% increase)
  • Organic search traffic increased by 32.71%
  • Traffic from social campaigns grew by 312.50

We are pleased to see increased site visits and new users progressing quickly while spending substantial time searching or updating availability.

Testimonial: My staff and I love the site and use it daily for our patients. The site is easy to update and is free to providers to be listed and to update. I'd like to ask that all providers utilize to update your availability. Samaritan Hospitals utilize this tool more than ever during this time. We direct our patients and families to view this site and expect accuracy. This cannot be used properly when it’s not being updated. I must press the issue that your company may be losing referrals if it is not up to date, as we are directing our team to reach out to those showing availability updated within the last 24 hours.

- Candy Sawyer, Regional Manager-IP Case Management


On The Move


Do you know someone that has recently changed positions? Send us an update to share in the monthly newsletter, helping everyone stay connected and informed about community changes.


Additional Resources

There are so many resources included in Retirement Connection, that often a few may slip past you and may not be noticed. Did you know that the guide also includes:

Care Management and Emergency Response Systems


Nuggets of Knowledge

"A rising tide lifts all boats.” -John F Kennedy

This quote was shared with me after our last sponsor breakfast call, and I think it really speaks to our efforts surrounding case management week, managing COVID updates online, and postings about Fire resources this past month. When we all work together- every one of us benefits. Not every provider is able to be a sponsor in our Retirement Connection Guide, but everyone of us has an opportunity to be a resource.

~ Amy Schmidt
Retirement Connection


Retirement Connection Guides

Connect with Us

Linked In
CEU Events

Quick Links

About Us
Become A Sponsor
Job Postings
Network Meetings
Past Newsletters

Job Postings


The following positions have been posted in the last month. (Some position are outside the Portland/ Vancouver area)

Community Relations Director
Memory Care Administrator

Apply or submit new positions online through Retirement Connection's Job Board.


View or Post a Job


Online Contact Forms


Order Guides
Post an Event
Post a Job
Add your free listing
Share a Testimonial


Need help?
Don't hesitate to contact us at
or by phone at 503-505-5865!


Community News

Have a community or public event you'd like to share?


Submit your news


We'll post it for free to help you get the word out!

Events By Region

Looking for events in another region? Try one of the links below.


Mid-Willamette Valley Events
Puget Sound Events
Portland Events
Southern OR Events
Vancouver Events


Need More Guides?


Retirement Connection Guides


Order FREE Guides Online


Additional copies of the Guide are available at no cost and are the perfect resource for health fairs, workshops and your marketing packets.


Guides are located at EVERY Senior Center, Hospital, Library and Meals-on-Wheels sites.


You can order as many as you need to serve the families in your community.


Add a label to the cover to highlight your business and use the guide as a giveaway.


Retirement Connection, P.O. Box 820067, Portland, OR 97282, United States
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