Monthly Marketing Update- Southern Oregon April 2023
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Southern Oregon
Monthly Marketing Update- April 2023
Anthony Bourdain said: “Eat at a local restaurant tonight. Get the cream sauce. Have a cold pint at 4 o’clock in a mostly empty bar. Go somewhere you’ve never been. Listen to someone you think may have nothing in common with you. Order the steak rare. Eat an oyster. Have a Negroni. Have two. Be open to a world where you do not understand or agree with the person next to you, but have a drink with them anyways. Eat slowly. Tip your server.
Check-in on your friends. Check-in on yourself. Enjoy the ride.” I want us to translate this to senior care… Eat dinner with your residents/clients this week. Ask about their story and learn about the person they see in the mirror- not the one we see. Share stories of each other's travels. Make eye contact and greet every support staff member you can. Ask someone you may have nothing in common with what they are passionate about. Ask the staff member you don’t know out for coffee. Seek contact and get to know our most challenging client and their family. Enjoy the ride.
This week I am
interviewing possible new team members. I am always anxious about this because I love the idea of new energy and ideas, but also do not want to disrupt the current dynamic. Elizabeth is leaving us to pursue new opportunities, but we are thankful for all of her insights and excited that she will be staying on a few hours each month to support our social media efforts.
The guide is prepped for the printer BUT we have space remaining for 3 ads. Call/email me TODAY if you feel you missed out and we can try to make it happen. The guide is printed only once per year and we are the resource for Asante and Mercy Hospitals, the area agencies on aging, and the VA. Save the date and plan to celebrate with us May 18th at RoxyAnn Winery in Medford. Invite your friends/referral sources and join us. We have so many
reasons to celebrate this year!
Retirement Connection Southern Oregon Release Party
Thursday, May 18th, 2023
3:30 pm – 5:30 pm
RoxyAnn Winery
3283 Hillcrest Rd, Medford, OR 97504
RSVP
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Network MeetingsPlease visit our networking page for more
details.
April 18, 3:30pm S.O.C.C.A.
April 20, 9am Southern Oregon Networking And Resource (S.O.N.A.R.)
April 27, 9:30am Douglas County Senior Resource Coalition
Marketing UpdatePlease visit our event calendar for details and more.
April 4, 11:30am Transitions of Care
The goal of this meeting is to improve communication between case management and community providers. This ZOOM call provides thirty minutes of engagement with hospital case management staff, followed by 15 minutes of provider discussion if needed. Join Zoom Meeting- https://us02web.zoom.us/j/5035055865
Meeting ID: 503 505 5865
One tap mobile
+16694449171,,5035055865# US
+16699006833,,5035055865# US (San Jose)
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We are happy to see our SEO efforts paying off! In the past 30 days, the site
has seen 11,198 ORGANIC site visitors. In just one year, the organic visitors to the site have grown over 4,300%.
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On the Move
Do you know someone that has recently changed positions? Send us an update to share in the monthly newsletter, helping everyone stay connected and informed about community
changes. We include your name, company, and photo so others in the industry can connect
with
you.
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“Skills can be taught. Character you either have or you don’t have.” -Anthony Bourdain
I am currently interviewing potential new team
members. While meeting with each candidate I always consider how they fit with the rest of us and how they will better our team as a whole. "We hire
character and train skill” is already part of our Retirement Connection Creed; but it is important that this is always more than just words on a page.
Amy Schmidt
Retirement Connection
503-505-5865
amy@retirementconnection.com
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