Monthly Marketing Update- Portland/ Vancouver December 2022
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
Monthly Marketing Update- December 2022

The holiday season is officially upon us. These times can be joyful, or nostalgic, but also stressful, and sometimes sad. Recently I have tried to drink in as much joy as possible while also managing my feelings of “maybe this is the last…” In reality, we never know when the last is actually going to be the last. Kids go to college, families start new traditions, people move, and sometimes loved ones pass away. This season, treat every moment as if it may be the last- we won’t ever regret squeezing that extra ounce of gratitude from the moment. For those already experiencing a tough holiday season, I hope that you are able to find a spark of joy and not become too overwhelmed, but if you do- please share your feelings and know you are not alone.

From a business perspective, I am beyond thankful for our continued growth in print and online. Every week a senior calls to share how the guide has helped their family, or a provider gives a testimonial on how the guide helped grow their business. I am grateful to work with a fantastic team that is passionate about being a resource to the community. I appreciate everyone who posts events online with us, shares the guide, sends someone to our website for help, networks with us each month, and especially for those that already reserved ad space for 2023.

The Portland/Vancouver edition of Retirement Connection Guide will hit the streets in less than one month. Thanks to our sponsors who make all of our work possible because of their advertising. Please return the favor and refer to our sponsors whenever possible.

Happy Holidays!

Network Meetings

December 7, 8am
Metropolitan Senior Network (MSN)
December 16, 9am
Senior Service Network (SSN-Clark)

Please visit our networking page for meeting details.

We include a robust list of events and networking opportunities on, including landing pages for recurring network meetings such as East County Marketing Exchange, SPIN Portland, and Westside Referral Network. A meeting must include the following to be included in our newsletter:

  • Be specific to the senior industry
  • Be open to anyone from the senior industry to attend, and not a close network
  • Have a Regular attendance of 25+
  • Typically held in person rather than on-line

Marketing Update

Please visit our event calendar for details

December 6, 11am
Transitions of Care
The goal of this meeting is to improve communication between case management and community providers. This ZOOM call provides thirty minutes of engagement with hospital case management staff, followed by 15 minutes of provider discussion if needed. This month we will cover Case Management Week details.

Join Zoom Meeting-
March 10
Memories in the Making Art Auction and Gala
MIMAA earlybird ticket price is $195, limited to the first 25 and ends Dec 31st (regular ticket price will be $325). Visit Website for more details.
Our landing pages have generated over 2.1 million Google impressions year to date. Do you have educational content you want to share on our site? Linking to your company website through educational content is a great way to increase your online presence! Reach out to for more information.
On the Move

Do you know someone that has recently changed positions? Send us an update to share in the monthly newsletter, helping everyone stay connected and informed about community changes. We include your name, company, and photo so others in the industry can connect with you.
Karlee Kent is now
Marketing Coordinator

Retirement Connection &
We are excited to announce that Karlee has joined our team full-time after being an intern with us since June.

Nugget Of Knowledge
"A mistake which makes you humble is much better than an achievement that makes you arrogant." — Unknown

Success can be an excuse for continued bad behavior because we may not feel the immediate repercussions of our negative actions. We learn faster and grow more from our mistakes, as long as we are willing to pivot. Don’t let a speed bump become a stop sign, keep driving forward!! Embrace your mistakes and fail forward.

Amy Schmidt
Retirement Connection



Email Marketing by ActiveCampaign